How To Write A Good Real Estate Description. Originally published march 12, 2019. A headline is the first thing the potential customers read in a listing, so it can make or break your business.

Be sure to check out some of the top performing blogs and their top performing pages in their respective real estate market to get an idea of what is working for them. The details available in the real estate listing descriptions can be the difference between being #11 and #10 on their list. The goal of a creative property description is to attract home buyers.